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Important factors U.S. banking customers considered when choosing a bank 2017

Published by Statista Research Department, May 30, 2022
The statistic presents the important factors U.S. banking customers considered when choosing a bank for a checking or savings account in 2017. It was found that 70 percent of the respondents surveyed considered a bank with branches nearby as an important factor they consider when selecting a bank.

Which of the following factors are important to you when selecting a bank for a checking/savings account?

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Source

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Release date

January 2017

Region

United States

Survey time period

November 30 to December 02, 2016

Number of respondents

1,089 respondents

Age group

18 years and older

Special properties

are respondents who have a checking or banking account

Method of interview

Online survey

Supplementary notes

Multiple answers were possible.

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