In 2023, the penetration rate of digital reading among Chinese consumers reached around 80.3 percent, indicating a continuous upward trend. On average, an individual Chinese reader consumed about 3.4 digital books, as per a survey result as of April 2024.
Digital reading penetration rate in China from 2013 to 2023
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NPPA (China). (April 23, 2024). Digital reading penetration rate in China from 2013 to 2023 [Graph]. In Statista. Retrieved December 09, 2024, from https://www.statista.com/statistics/864785/digital-reading-method-penetration-rate-in-china/
NPPA (China). "Digital reading penetration rate in China from 2013 to 2023." Chart. April 23, 2024. Statista. Accessed December 09, 2024. https://www.statista.com/statistics/864785/digital-reading-method-penetration-rate-in-china/
NPPA (China). (2024). Digital reading penetration rate in China from 2013 to 2023. Statista. Statista Inc.. Accessed: December 09, 2024. https://www.statista.com/statistics/864785/digital-reading-method-penetration-rate-in-china/
NPPA (China). "Digital Reading Penetration Rate in China from 2013 to 2023." Statista, Statista Inc., 23 Apr 2024, https://www.statista.com/statistics/864785/digital-reading-method-penetration-rate-in-china/
NPPA (China), Digital reading penetration rate in China from 2013 to 2023 Statista, https://www.statista.com/statistics/864785/digital-reading-method-penetration-rate-in-china/ (last visited December 09, 2024)
Digital reading penetration rate in China from 2013 to 2023 [Graph], NPPA (China), April 23, 2024. [Online]. Available: https://www.statista.com/statistics/864785/digital-reading-method-penetration-rate-in-china/