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Cost of everyday items according to children in Great Britain 2018

This table shows the results of a survey of British children that asked them how much they think items in everyday life cost, compared with their actual cost, as of May 2018. Although a pint of milk cost only 44 pence at the time of this survey, the respondents estimated on average that it cost 17 British pounds. on all costs surveyed, children over estimated every item other than the price of a school uniform.

Cost of everyday items according to children compared, with the actual cost in Great Britain in 2018

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Release date

May 2018


United Kingdom (Great Britain)

Survey time period

March 27 to April 13, 2018

Number of respondents

1,735 respondents

Age group


Special properties

GB children

Method of interview

Online survey

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Statistics on "Wine consumption in Great Britain (Kantar Media TGI)"

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