Share of YouTube in mobile social media market India 2019-2023
The video sharing platform YouTube had a share of around 4.74 percent in India's mobile social media market as of March 2023, marking a leap from the previous year. It was worth noting that the global video platform's market share peaked in August 2021 to nearly 17 percent. However, Facebook continued to secure the highest mobile social media market share as of 2023.