Penetration rate of smart speakers in internet households 2018, by country

As of November 2018, nearly 21 percent of U.S. households with internet access used smart speakers. Across the countries being surveyed, 13.4 percent of internet households have already equipped themselves with the smart gadget.

Smart speaker penetration rate among households with internet access in selected countries as of November 2018

Exclusive Premium statistic

You need a Premium Account for unlimited access.

  • Full access to 1m statistics

  • Incl. source references

  • Available to download in PNG, PDF, XLS format

Premium Account

$39 $59 per month *
in the first 12 months
*Duration: 12 months, billed annually, single license

Access to this and all other statistics on 80,000 topics from

$468 / Year

Show detailed source information?
Register for free
Already a member?
Log in
Source

Release date

February 2019

Region

Australia, Brazil, Canada, Germany, India, Japan, United Kingdom, United States

Survey time period

October 31. 2018 to November 30. 2018

Number of respondents

19,286 respondents

Special properties

Internet users

Method of interview

Online survey

Supplementary notes

*India sample includes English speaking Internet households only.

Statista Accounts: Access All Statistics. Starting from $468 / Year
Basic Account
Get to know the platform

You only have access to basic statistics.
This statistic is not included in your account.

Premium Account
Your perfect start with Statista
  • Instant access to 1m statistics
  • Download in XLS, PDF & PNG format
  • Detailed references
$59 $39 / Month *
in the first 12 months
Corporate Account
Full access

Corporate solution including all features.

* All products require an annual contract.
   Prices do not include sales tax.

Statistics on "Smart speakers"

Further Content: You might find this interesting as well

Statista Accounts: Access All Statistics. Starting from $468 / Year
Learn more about how Statista can support your business.