Try our corporate solution for free!
(212) 419-8286

Unique users of German website September 2019-2020

In September 2020, the total digital range of services offered by had around 7.43 million users. Sports coverage is very popular in Germany and consumers use a variety of media to follow events and news.

Good sport

German sports media span a variety of types, also using the newer digital ones to attract a wider audience and offer more reporting. Podcasts, use of streaming services, social media exchange and website visits are just as present in this area as in with any other topic. Based on the evaluation of several selected sports websites in Germany, the leading ones by number of unique users were Kicker, Transfermarkt and SPOX. The leading types of media used to follow sports were still the more traditional free TV, newspapers and radio. As for devices used by sports fans to watch events online, smartphones and smart TVs were most preferred.

Spectator sports

While sports preference among fans in terms of viewing and following sometimes varies by region, most of Germany is united in its love of football and fierce loyalty to individual teams. Statistics on the most popular sports in Germany list football in first place, followed by ski jumping and biathlon.

Number of unique users of the German website from May 2018 to September 2020

Exclusive Premium statistic

You need a Single Account for unlimited access.

  • Full access to 1m statistics

  • Incl. source references

  • Available to download in PNG, PDF, XLS format

Single Account

$39 $59 per month *
in the first 12 months
33% Discount until November 30th
*Duration: 12 months, billed annually, single license

Access to this and all other statistics on 80,000 topics from

$468 / Year
$708 / Year

Show detailed source information?
Register for free
Already a member?
Log in

Release date

October 2020



Survey time period

May 2019 to September 2020

Number of respondents

279,427 respondents

Age group

16 years and older

Special properties

users of staionary and mobile offers during the last 3 months

Supplementary notes

The figures have partially been taken from previous publications.

Statista Accounts: Access All Statistics. Starting from $468 / Year
Basic Account
Get to know the platform

You only have access to basic statistics.
This statistic is not included in your account.

Single Account
The ideal entry-level account for individual users
  • Instant access to 1m statistics
  • Download in XLS, PDF & PNG format
  • Detailed references
$59 $39 / Month *
in the first 12 months
Corporate Account
Full access

Corporate solution including all features.

* Prices do not include sales tax.

Statistics on "Sports media in Germany"

Statista Accounts: Access All Statistics. Starting from $468 / Year
Learn more about how Statista can support your business.