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Female consumers favorite brands in Australia 2019

Leading brands for female consumers in Australia in 2019, by brand index score

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Release date

March 2019



Survey time period

Feb 1, 2018 to Jan 31, 2019

Special properties

All respondents were female

Supplementary notes

Source doesn't provide survey type, age range or number of respondents.

Respondents were asked: overall, of which of the following brands do you have a positive or negative impression?

The source calculates the brand index score by using an average from the following categories; buzz, impression, quality, value. satisfaction, would recommend and reputation.

Individual category scores are calculated by subtracting negative feedback from positive.

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