Mobile internet usage worldwide

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Statista dossier about mobile internet usage worldwide

This dossier presents a range of statistics and facts about the mobile internet usage worldwide. The paper highlights the growing access of mobile internet through smartphones and tablets and the increasing usage of mobile internet for daily activities such as social media, entertainment or online shopping. The dossier presents the most popular mobile social networks and activities as a comparison of access channels and daily mobile user engagement.

Table of contents

  • 1. Mobile audiences and access

    • Worldwide digital population as of July 2019

    • Mobile broadband internet subscription rate 2018, by region

    • Share of mobile phone website traffic worldwide 2018

    • Mobile broadband subscriptions per 100 inhabitants in 2017, by country

    • Global mobile data traffic 2017-2022

    • Mobile data traffic worldwide 2017-2022, by region

    • Global mobile data traffic CAGR 2017-2022, by region

    • Share of mobile internet traffic in selected countries 2019

    • Share of mobile internet traffic in global regions 2019

    • Share of global mobile website traffic 2015-2019

    • Countries with the fastest average mobile internet speed 2019

    • Average global mobile and fixed broadband download & upload speed worldwide 2019

    • Daily internet usage per capita worldwide 2011-2021, by device

  • 2. Mobile apps

    • Annual global mobile app consumer spending 2018-2023, by store

    • Annual global mobile app downloads 2018-2023, by store

    • Number of apps available in leading app stores 2019

    • Fastest growing mobile app categories 2018

    • Global mobile app three month user retention and churn 2018

    • Mobile apps: abandonment rate 2012-2019

    • Global gaming and non-gaming app store revenues H1 2019

    • Leading Android apps worldwide 2019, by revenue

    • Leading Android apps worldwide 2019, by downloads

    • Leading iPhone apps worldwide 2019, by revenue

    • Leading iPhone apps worldwide 2019, by downloads

    • Leading iPad apps worldwide 2019, by revenue

    • Leading iPad apps worldwide 2019, by downloads

    • In-apps last active session duration worldwide in 2017-2018, by category

    • Average duration of in-app engagement sessions 2017-2018, by region

  • 3. Mobile social

    • Global mobile social penetration rate 2019, by region

    • Active mobile social media penetration in the Americas 2019

    • Active mobile social media penetration in European countries 2018

    • Active mobile social media penetration in MENA countries 2017

    • Active mobile social media penetration in selected Asia-Pacific countries 2019

    • Global social networks ranked by number of users 2019

    • Most popular global mobile messaging apps 2019

    • Leading iPhone social networking apps worldwide 2019, by downloads

    • Leading iPhone social networking apps worldwide 2019, by revenue

    • Leading Android communication apps worldwide 2019, by downloads

    • Leading Android communication apps worldwide 2019, by revenue

    • Number of monthly active Instagram users 2013-2018

    • Daily active users of Snapchat 2014-2019

  • 4. Mobile media

    • Leading iPhone entertainment apps worldwide 2019, by downloads

    • Leading iPhone entertainment apps worldwide 2019, by revenue

    • Leading Android music apps worldwide 2019, by downloads

    • Leading Android music apps worldwide 2019, by revenue

    • Global mobile video traffic 2017-2022

    • Devices used to watch online video worldwide 2018

    • Devices used to watch online video worldwide 2018, by age group

    • Worldwide mobile video play share 2013-2018

    • Global mobile phone video viewers 2016-2021

  • 5. Mobile commerce

    • Distribution of consumer transactions worldwide 2018, by payment channel

    • Global mobile payment usage penetration 2018, by region

    • M-commerce share of e-retail sales 2018, by country

    • Share of e-commerce session revenue worldwide 2018, by source and medium

    • Global online retail website visits and orders 2019, by device

    • Global online retail website visits duration 2015-2019, by device

    • Global online shopping order value 2019, by device

    • Global online shopping order value 2019, by platform

    • Leading types of retail apps worldwide 2018

    • Global consumer mobile device usage for in-store product research in 2019, by country

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