Haier Group

The Statista dossier
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Statista dossier about Haier Group

This dossier presents insights and statistics on Haier Group Corporation, Chinese collective multinational consumer electronics and home appliances company, including its major subsidiaries Haier Electronics Group Ltd. and Qingdao Haier Co. The dossier includes information on the company financial data, key performance indicators as well as the brand's U.S. consumers' perspective.

Table of contents

  • 1. China’s consumer electronics and household appliances market overview
    • Retail sales of household appliances and consumer electronics China 2018-2019

    • Consumer electronics: revenue in China Q2 2016-Q1 2018

    • Major domestic appliances: revenue in China Q2 2016-Q1 2018

    • Electric home appliance manufacturing enterprise number in China by subsector 2016

  • 2. Haier Group’s global market share and sales
    • Household appliance global sales volume share 2017, by brand

    • Market share of Haier Electronics in the global appliance market 2016, by category

    • Haier Group's brand share of wine coolers / chillers worldwide 2010-2016

    • Global refrigerator market share 2017, by brand

    • Haier smartphone shipments worldwide 2014-2016

    • Haier Electronics Group's sales value 2012-2020

  • 3. Company financials
    • Haier Group's net profit 2012-2017

    • Haier Group's operating income 2012-2017

    • Revenue of Haier Electronics Group 2017, by segment

    • Revenue of Qingdao Haier in 2017, by product

    • Gross profit of Haier Electronics Group 2017

    • Gross profit of Qingdao Haier 2017

    • Number of employees at Haier Electronics Group 2017

    • Number of employees at Qingdao Haier 2017

    • Total assets of Haier Electronics Group 2017

  • 4. U.S. consumer perspective
    • Brands of home appliances owned by Americans 2017

    • Washing machine brands U.S. consumers have at home 2017

    • Brands taken into consideration when buying a new washing machine in the U.S. 2017

    • Haier brand evaluation in the United States 2015

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