Smart home: Midea M-Smart owners in China

Consumer Insights report

Smart home: Midea M-Smart owners in China

This report offers the reader a comprehensive overview of Midea M-Smart owners in China: who they are; what they like; what they think; and how to reach them. It provides insights on their demographics, lifestyle, opinions, and marketing touchpoints. Additionally, the report allows the reader to benchmark Midea M-Smart owners in China (''brand users'') against Chinese owners of smart home devices in general (''category users''), and the overall Chinese consumer, labelled as ''all respondents'' in the charts. The report is updated quarterly and is based on data from the Statista Consumer Insights Global survey, an international survey that covers more than 15,000 brands across 56 countries.

Download your Report

  We value your privacy and will never rent or sell your email address.

Privacy

Table of contents

Selected insights on smart home: Midea M-Smart owners in China

  • Like other smart home brands, Midea M-Smart has a high share of owners that are Millennials
  • There is a fairly even split of male and female Midea M-Smart owners
  • Midea M-Smart has a larger share of owners with a medium household income than other smart home brands
  • 19% of Midea M-Smart owners live in cities with over 1 million inhabitants
  • Safety and security is more important to Midea M-Smart owners than to other owners of smart home devices

Report this content
FURTHER REPORTS

Recommended and recent reports

  • Mobile telecoms in Africa
  • Artificial intelligence (AI) in Spain
  • Smart cities
  • Telecoms in the UK
  • Digital health
  • Smart home
  • Pay TV in the United States
  • IT industry in India
  • Digital transformation
  • Mobile devices in the UK
  • Sony
  • Smartphone market in India
  • Smartphones in the U.S.
  • Huawei
  • e-readers
  • Servers
  • Washing machines
  • Fitness trackers
  • IT services
  • Smart homes in the U.S.

Recommended statistics

You may also be interested in...

Statista report shop

Explore all Statista reports

We provide information on industries, companies, consumers, trends, countries, and politics, covering the latest and most important issues in a condensed format.

Statista report shop Go to reports

Contact

Get in touch with us. We are happy to help.
Statista Locations
Contact Meredith Alda
Meredith Alda
Sales Manager– Contact (United States)
Email
support@statista.com

Mon - Fri, 9am - 6pm (EST)

Contact Yolanda Mega
Yolanda Mega
Operations Manager– Contact (Asia)
Email
asia.support@statista.com

Mon - Fri, 9am - 5pm (SGT)

Contact Kisara Mizuno
Kisara Mizuno
Senior Business Development Manager– Contact (Asia)
Email
asia.support@statista.com

Mon - Fri, 10:00am - 6:00pm (JST)

Contact Lodovica Biagi
Lodovica Biagi
Director of Operations– Contact (Europe)
Email
eu.support@statista.com

Mon - Fri, 9:30am - 5pm (GMT)

Contact Carolina Dulin
Carolina Dulin
Group Director - LATAM– Contact (Latin America)
Email
latam@statista.com

Mon - Fri, 9am - 6pm (EST)

Menu