Eating out behavior in the U.S. - Statistics & Facts
In 2015, food and drink sales in the United States restaurant industry reached 745.61 billion U.S. dollars. This is unsurprising considering almost 19 million people reported visiting a full service restaurant and over 49 million people reported visiting a quick service restaurant in the spring of 2016.
Warm weather appears to be influential in U.S. diners' decision to visit a restaurant, with almost half reporting that they most frequently eat out during summer. When choosing a restaurant, food quality, distance to venue and quality of service was the most important factors to U.S. diners. The lowest rated influencers where the recommendations of friends and online recommendations.
Overwhelmingly, American cuisine was the favorite of U.S. consumers in 2016, with 80 percent of people preferring it when eating in a restaurant. The least popular ethnic food was Scandinavian or Nordic with only two percent of people preferring to eat it when dining out. In terms of selecting healthy meals when eating out, U.S. diners considered the option of dishes with local and fresh ingredients to be the most important factor, followed by restaurants providing low-calorie options and nutritional information on the menu.
Eating out behavior in the U.S. - Important statistics
- 1. Frequency of visits
+Restaurant industry performance index in the U.S. 2011-2017, by month- +Frequency of dining out in the next year of consumers in the U.S. 2013-2016
- +People who visited a fast-food restaurant 10 or more times in the U.S. 2017
- +People who visited a sit-down restaurant 10 or more times in the U.S. 2017
- Consumers not using restaurants as often as they would like in the U.S. 2016
- 2. Meals
- +Most successful daypart in full-service restaurants in the U.S. 2015, by type
- +Meals U.S. consumers enjoy eating at quick-service restaurants 2016
- Important food attributes when selecting healthy meals 2016
- +Cuisines U.S. consumers prefer when dining out 2016
- +Share of U.S. consumers by how often they order desserts at restaurants 2016
- +Preference of U.S. consumers when dining out 2016
- 3. Consumer spending
- +Restaurant industry food and drink sales in the U.S. 1970-2016
- +Food and drinks sales of full-service restaurants in the U.S. 2009-2016
- +Amount spent by U.S. consumers when dining at full-service restaurants 2016
- +Consumer spending in the quick service restaurant sector in the U.S. 2004-2016
- +Willingness to pay more for restaurant menu items to raise employee pay U.S. 2016
- 4. Consumer influences
- +Reasons U.S. consumers try out a new restaurant 2016
- +Reasons U.S. consumers choose a place to eat at or pick up food from 2016
- Leading restaurant menu attributes for Hispanics in the U.S., 2015, by language
- +Leading season for dining out in the United States 2016
- +Maximum time U.S. consumers would spend on driving to a place to eat 2016
- 5. Restaurants and technology
- +U.S. consumers who use online restaurant platforms regularly 2016, by platform
- +Pre-dining smartphone usage in the U.S. 2016
- +U.S. smartphone activities carried out while dining at a restaurant 2016
- +U.S. restaurant app download rate 2015, by generation
- +U.S. restaurant app usage reasons 2015
- +Share of U.S. diners by how they search for restaurant deals 2016
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Topic: Restaurant visitation in the U.S. (Scarborough)
Topic: Fast food restaurants in the U.S. (Scarborough)
Topic: Quick-service (fast food) restaurants in the U.S.
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