Canadians certainly have a sweet tooth, and according to survey data, slightly more women than men eat ice cream to satisfy this craving. The majority of all consumers prefer to eat ice cream from a cone, with a cup or waffle bowl a close second choice. Unconventional ice cream flavors have been developed in recent years, to adapt to upcoming food trends and the demands of more adventurous consumers. Despite such developments, chocolate remains the favorite flavor for Canadians.
The national love of ice cream does however see some signs of diminishing, as the volume of ice cream consumed per capita has gradually declined year on year, reaching new lows of 4.28 liters in 2016. This could further encourage product experimentation, to tempt consumers to try new and exciting types of ice cream. The development of dairy-free ice cream is also important in the Canadian vegan market. The same downward trend can be seen within the frozen desserts category as a whole. Retail sales are expected to decline year on year to around 58 million Canadian dollars in 2021.
Manufacturers, however, continue to produce more and more ice cream each year, with around 142 million liters of hard ice cream produced in 2017. The most ice cream and frozen dessert manufacturing establishments can be found in Ontario and Quebec. Dairy Queen is one of the most popular frozen dessert chains in Canada, offering several frozen dessert products, along with hot and savory options.