The franchise value of the Milwaukee Brewers has been on the rise in recent years, reaching 1.28 billion U.S. dollars during the most recent estimates, compared to 448 million U.S. dollars in 2012. The team generated about 269 million U.S. dollars in revenue in the 2021 season and the operating income of the Brewers for that season amounted to around 29 million U.S. dollars.
Over two million people attend games of the Milwaukee Brewers each season at Miller Park in Milwaukee, Wisconsin, which has been the home for the team since 2001. The average regular season attendance stood at just over 30 thousand in 2022. The average ticket price for games of the Brewers has been steadily increasing in recent years, meaning that fans had to hand over an average of 31.29 U.S. dollars for a ticket in the 2022 season. The team’s Twitter and Facebook accounts have over 700 thousand and 1.1 million fans and followers respectively.