Statista's Made-In-Country-Index (MICI) 2017 has shed light on the worldwide reputation of products produced in 49 different countries (plus the EU). The survey of more than 43 thousand consumers - representing 90 percent of the global population - delves into the standing of 'Made in' labels around the world, revealing the national brands with the most respect.
The 'Made in' label was originally introduced by the British at the end of the 19th century to protect their economy from cheap, low quality and sometimes counterfeit imports from Germany. It is therefore rather ironic that Germany now sits atop the ranking as the most respected label in the world. Coming in a close second is Switzerland while the founders of the system find themselves in a still very respectable fourth place. The United States is joint eighth with France and Japan.
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