Importance of luxury/premium products by category in Italy 2023

Published by
Alexander Kunst,
Jun 7, 2023
50 percent of Italian respondents answer our survey on "Importance of luxury/premium products by category" with "Clothing & shoes". The survey was conducted in 2023, among 2,027 consumers.
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Importance of luxury/premium products by category in Italy as of March 2023

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Number of respondents

2,027 respondents

Age group

18-64 years

Supplementary notes

Multiple answers were possible.

During the survey, the question was phrased as follows: "In which of these product categories do you also buy premium or luxury items?"

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Market overview

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Luxury segments

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Leading European luxury brands

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Consumer behavior

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Luxury goods in EuropeGlobal personal luxury goods industryClothing and apparel market in EuropeFragrance market in EuropeM&A in the luxury goods sector
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