Drizly brand profile in the United States 2022
When it comes to beverage online shop users, brand awareness of Drizly is at 50% in the United States. The survey was conducted using the concept of aided brand recognition, showing respondents both the brand's logo and the written brand name.
How popular is Drizly in the United States?
In total, 23% of U.S. beverage online shop users say they like Drizly. However, in actuality, among the 50% of U.S. respondents who know Drizly, 46% of people like the brand.
What is the usage share of Drizly in the United States?
All in all, 22% of beverage online shop users in the United States use Drizly. That means, of the 50% who know the brand, 44% use them.
How loyal are the customers of Drizly?
Around 18% of beverage online shop users in the United States say they are likely to use Drizly again. Set in relation to the 22% usage share of the brand, this means that 82% of their customers show loyalty to the brand.
What's the buzz around Drizly in the United States?
In July 2022, about 22% of U.S. beverage online shop users had heard about Drizly in the media, on social media, or in advertising over the past three months. Of the 50% who know the brand, that's 44%, meaning at the time of the survey there's some buzz around Drizly in the United States.
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