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Video-on-demand users in Baltic countries 2017-2025

Number of video-on-demand users in Baltic countries from 2017 to 2025

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Supplementary notes

Data provided by Statista Market Outlook are estimates
Video-on-Demand is defined as premium over-the-top Video-on-Demand (VoD) content, distributed over the internet. This includes three fee-based business models: firstly, rentals as a single transaction or pay-per-view (Transactional-VoD or TVoD), second, rentals as subscription-based services (Subscription-VoD or SVoD) and third, digital purchases via download or permanent cloud-storage (video downloads, also named electronic-sell-through or EST). Ad-supported content and services as well as amateur video contents are not included.

All figures are estimate. A detailed methodology can be found in the Statista Market Outlook.

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Statistics on "Internet usage in the Baltics"

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