Japan: eHealth market segment revenue 2019-2028

Over the last two observations, the indicator 'Revenue by market' is forecast to significantly increase in all segments. As part of the positive trend, the indicator achieves the maximum value across all four different segments by the end of the comparison period. Notably, the segment Digital care management stands out with the highest value of 519.16 billion JPY (JP¥).

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Revenue of the eHealth market in Japan from 2019 to 2028, by segment (in billion Japanese yen)

Characteristic	Digital care management	Online Pharmacy	Connected Biometric Sensors	Online Doctor Consultations
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Supplementary notes

Data provided by Statista Market Insights are estimates.

Definition:

The Digital Treatment & Care market includes devices and apps that help users monitor and analyze lifestyle-related aspects and improve their overall health. It contains the user and revenue development of four categories: Digital care management, Connected Biometric Sensors, and Online Pharmacy.

Structure:

The Digital Treatment & Care market is divided into four categories:

Connected Biometric Sensors: Biosensors that collect information on a variety of health parameters and vital signs of a person (blood pressure, temperature, blood glucose, weight) by reading or measuring this data and transmitting it via electric signals.

Digital care management: Various apps that help users monitor/detect/analyze physical health conditions. Contraception and fertility apps provide users with guidelines on self-care, family planning, and birth control topics, raise their awareness, and offer monitoring functions. Medication checker apps provide users with useful dosage intake guidelines, drug interaction information, and personal medication records.

Online Pharmacy: Over-the-counter medicine that can be purchased without a medical prescription through online sales channels. The segment comprises analgesics, cold and cough medication, digestives and intestinal remedies, skin treatment products, as well as vitamins and minerals.

Digital Therapeutics (DTx): Software-based therapeutic interventions that deliver evidence-based therapeutic content to patients to prevent, manage, or treat a medical condition. DTx can be used to treat a wide range of conditions, including chronic diseases, mental health disorders, and substance use disorders.

Additional Information:

The user base of Digital care management covers paying and non-paying customers. The revenue figures only include revenues generated from paid apps offering premium options and from in-app purchases, revenues from app downloads and advertising revenues are not included. The data only reflects B2C revenues, B2B and C2C revenues are not covered.

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