Revenue growth of ready-to-drink (RTD) tea in Brazil 2015-2027

Data provided by Statista Market Insights are estimates.

Definition:

The Ready-to-Drink (RTD) Tea subsegment includes packaged tea beverages in liquid form, ready for consumption. Common variants of RTD tea include iced tea, black tea, green tea, fruit tea and mate tea. The segment does not include dry products such as tea leaves or tea bags, which are included in the Hot Drinks section of the Consumer Market Outlook.

Additonal Information:

Key players in the Ready-to-Drink (RTD) Tea subsegment include Unilever (Lipton), PepsiCo, Nestlé, The Coca-Cola Company, Keurig Dr. Pepper, Asahi, and Suntory.
The market for Non-Alcoholic Drinks is structured into retail sales for at home consumption and on-premise or foodservice sales for out-of-home consumption. The at-home market, also called off-trade market, covers all retail sales via super- and hypermarkets, convenience stores or similar sales channels. The out-of-home market, also called on-trade market, away-from-home market or HORECA encompasses all sales to hotels, restaurants, catering, cafés, bars and similar hospitality service establishments. Both the at-home and the out-of-home market are valued at retail selling prices including all sales and consumption taxes. The valuation of the out-of-home segment at retail prices means a significant change of the market definition in comparison to earlier iterations of the Consumer Market Outlook, as out-of-home consumption was valued at wholesale prices before. This means, market totals are not comparable to published data from prior years.