In Italy, the per capita consumption of soft drinks showed some fluctuations but gradually decreased to 54 liters as of 2022. Twelve years before, the per capita consumption of soft drink amounted to 60 liters. In the country, in 20212 the annual consumption reached 3.2 billion liters, approximately.
Sales KPI
The total sales value of the carbonated soft drinks reached 909 million euros in 2017, slightly increasing compared to the previous year, while the sales volume decreased to 957 million liters.
Popular brands online
Data about the presence of soft drinks brands online indicate that Estathé is extremely popular on Facebook. As of October 2020, it counted over 1.4 million fans, followed by Sanbittèr and Santàl.
Per capita consumption of soft drinks in Italy from 2010 to 2022
(in liters per capita)
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BEVERFOOD.com Edizioni Srl. (December 12, 2023). Per capita consumption of soft drinks in Italy from 2010 to 2022 (in liters per capita) [Graph]. In Statista. Retrieved November 09, 2024, from https://www.statista.com/statistics/620246/soft-drink-consumption-in-italy-per-capita/
BEVERFOOD.com Edizioni Srl. "Per capita consumption of soft drinks in Italy from 2010 to 2022 (in liters per capita)." Chart. December 12, 2023. Statista. Accessed November 09, 2024. https://www.statista.com/statistics/620246/soft-drink-consumption-in-italy-per-capita/
BEVERFOOD.com Edizioni Srl. (2023). Per capita consumption of soft drinks in Italy from 2010 to 2022 (in liters per capita). Statista. Statista Inc.. Accessed: November 09, 2024. https://www.statista.com/statistics/620246/soft-drink-consumption-in-italy-per-capita/
BEVERFOOD.com Edizioni Srl. "Per Capita Consumption of Soft Drinks in Italy from 2010 to 2022 (in Liters per Capita)." Statista, Statista Inc., 12 Dec 2023, https://www.statista.com/statistics/620246/soft-drink-consumption-in-italy-per-capita/
BEVERFOOD.com Edizioni Srl, Per capita consumption of soft drinks in Italy from 2010 to 2022 (in liters per capita) Statista, https://www.statista.com/statistics/620246/soft-drink-consumption-in-italy-per-capita/ (last visited November 09, 2024)
Per capita consumption of soft drinks in Italy from 2010 to 2022 (in liters per capita) [Graph], BEVERFOOD.com Edizioni Srl, December 12, 2023. [Online]. Available: https://www.statista.com/statistics/620246/soft-drink-consumption-in-italy-per-capita/
