Sport Events

in-scope

  • Online sale of tickets for professional sporting events (incl. football, basketball, baseball, motorsports etc.)
  • Digital tickets with QR codes
  • Online purchased tickets that are posted to an address or printed at home
  • Online purchased paper tickets that are available at a physical collection point

out-of-scope

  • Offline and telephone bookings / reservations
  • Tickets for non-sports related events
  • Event-related services such as catering etc.
Market definition

Highlights

worldwide

  • Revenue in the "Sport Events" segment amounts to US$8,707m in 2017.
  • Revenue is expected to show an annual growth rate (CAGR 2017-2022) of 8.2 % resulting in a market volume of US$12,942m in 2022.
  • User penetration is at 1.2 % in 2017 and is expected to hit 1.5 % in 2022.
  • The average revenue per user (ARPU) currently amounts to US$147.06.
  • From a global comparison perspective it is shown that most revenue is generated in the United States (US$4,053m in 2017).
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Revenue Revenue Growth

in the Sport Events market in million US$ in percent

Reading Support Revenue in the "Sport Events" segment amounts to US$8,707m in 2017. Reading Support The "Sport Events" segment is expected to show a revenue growth of 10.1 % in 2018.

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  • Revenue
  • Revenue Growth
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Revenue:

The “Revenue” box shows the forecasted revenue development of the selected market (market segment, region) in million US dollars for each year.


Revenue Growth:

The “Revenue Growth” box shows the year-over-year revenue development of the selected market (market segment, region) in percentage terms.

A definition and detailed explanation of the displayed markets can be found here.
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User Penetration Rate

in the Sport Events market in millions in percent

Reading Support In the "Sport Events" segment, the number of users is expected to amount to 81.4m by 2022. Reading Support User penetration in the "Sport Events" segment is at 1.2 % in 2017.

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  • User
  • Penetration Rate
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User:

The “User” box shows the number of active paying customers (or accounts) of the selected market (market segment, region) in millions for each year.


Penetration Rate:

The “Penetration Rate” box shows the share of active paying customers (or accounts) from the total population of the selected market (market segment, region) for each year.

A definition and detailed explanation of the displayed markets can be found here.
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ARPU

in the Sport Events market in US$

Reading Support The average revenue per user (ARPU) in the "Sport Events" segment amounts to US$147.06 in 2017.

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ARPU:

The “ARPU” box shows the average annual revenue per paying user in US dollars of the selected market (market segment, region) for each year.

A definition and detailed explanation of the displayed markets can be found here.
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Global Comparison - Revenue Global Comparison - User Penetration

in the Sport Events market in million US$ in 2017 in percent in 2017

Reading Support With a market volume of US$4,053m in 2017, most revenue is generated in the United States. Reading Support With a rate of 11.6 %, the user penetration in the "Sport Events" segment is highest in Norway.

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  • Global revenue
  • Global penetration
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Global Comparison – Revenue:

The “Revenue” tab shows a comparison of revenues for the leading economies in the selected market (market segment, region) and year.


Global Comparison – User Penetration:

The “User Penetration” tab shows a comparison of user penetration rates for 50 of the world’s leading digital economies in the selected market (market segment, region) and year.

A definition and detailed explanation of the displayed markets can be found here.
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Key Market Indicators

The following Key Market Indicators give an overview of the demographic, economic and technological development of the selected region on the basis of general KPIs. The calculation of Statista’s Market Outlook is based on a complex market-driver logic including over 400 region-specific data sets.

2015201620172018201920202021 CAGR
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Internet Penetrationin percent
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Source: Statista, September 2017; Selected region only includes countries listed in the Digital Market Outlook
Source: Statista, September 2017, based on IMF, World Bank, UN and Eurostat
Selected region only includes countries listed in the Digital Market Outlook
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