Major Appliances - Worldwide

Definition: Major appliances are typically large and durable, yet they are designed to meet the needs of households and are well-suited for use in residential settings.

Structure: The major appliances segment consists of the following subsegments:

• Refrigerators
• Freezers
• Dishwashing machines
• Washing machines
• Cookers & Ovens
• Air conditioners

Additional Information: The market comprises key performance indicators such as revenues, volume, price per unit, average revenue and volume per household, sales channels, and key players. In addition, a comparable estimates box is provided, which shows the forecasted development of the selected market from different sources.

Note that the volume sales only refer to B2C (business to consumer) sales, via both the offline and the online channel. The average revenue and volume per household are determined by dividing the revenues and volume by the number of households, where a household refers to a house and its occupants, regarded as a unit. Finally, price per unit refers to the cost of a single unit of the product.

For more information on the displayed data, please use the info button right next to the boxes.