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GDPR impact on customer relationships worldwide 2018

How have the changes of GDPR impacted your customer relationships?

by Daniela Coppola, last edited May 8, 2019
GDPR impact on customer relationships worldwide 2018 This statistic shows the main factors related to GDPR impact on relationships with customers in 2018. The results of the global poll conducted among marketing executives indicated that General Data Protection Regulation produced a higher awareness around data and security. The second most relevant factor was the increasing trust in the company.
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How have the changes of GDPR impacted your customer relationships?

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Statistics on "Personal data security in mobile banking and insurance in the United Kingdom"
  • Mobile insurance and bank transactions in the United Kingdom
The most important statistics
  • Banking: willingness to share data in the United Kingdom
  • Banking: distrust and security breaches as a result of sharing data
  • Insurance services: willingness to share data in the United Kingdom
  • European context: consumers satisfaction with sharing data
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