Audience reach of door-to-door newspapers in the Netherlands 2018

As of 2018, 12 million people had read door-to-door newspapers in the previous 12 months. This was around five million readers higher than the average weekly reach of door-to-door Netherlands in the same year, which was just below eight million readers in total.

Audience reach of door-to-door newspapers in the Netherlands in 2018 (in millions)*

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Source

Release date

June 2019

Region

Netherlands

Survey time period

January 2017 to December 2018

Number of respondents

34,460 respondents

Age group

13 years and older

Special properties

Weekly reach

Method of interview

Computer-assisted web interviews (CAWI)

Supplementary notes

*The source makes the following distinction:
Reading occasionally: All people who read a free door-to-door newspaper in the previous twelve months.

Total reach: All people who read one or more of the 312 door-to-door newspapers taken into account.

Average reach: All people who read one of the 312 door-to-door newspapers considered on average.

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Statistics on "Newspaper industry in the Netherlands"

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