Netherlands: preferred purchase channel for homeware brands 2019

As of 2019, a sizable share of consumers surveyed in the Netherlands indicated that, when buying homeware brands, they preferred to shop with retailers who sell multiple brands than in single brand shops or webshops. Close to 50 percent of survey respondents expressed a preference for multi-brand retailers, whereas around 15 percent of respondents preferred to purchase homewares from single brand shops.

If you wanted to buy homewares from a particular brand, where would you prefer to purchase them?

Characteristic	Share of respondents
-	-
-	-
-	-

Download

Source

Show detailed source information?

Already a member?

Source

Use Ask Statista Research Service

Release date

September 2019

More information

Region

Netherlands

Survey time period

2019

Number of respondents

1,212 respondents

Special properties

consumers

Supplementary notes

The question was phrased by the source as follows: "Stel: u wilt een product van een bepaald merk kopen. Waar koopt u die dan het liefst? (Wonen)" (English: "Should you prefer to buy a product from a particular brand, where would you most prefer to buy it? (Homeware)")

The source does not specify the exact date of survey or survey method.

Citation formats