Buying fair trade products in Germany 2021-2023, by gender

Do you pay attention to the fair trade seal when grocery shopping?

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Release date

October 2023



Survey time period

2021 bis 2023*

Number of respondents

1,000 respondents

Age group

14 years and older

Method of interview

Computer-assisted telephone interviews (CATI)

Supplementary notes

* The source notes, "The 2022 survey took place from May 15 to May 26, 2023.

The survey question was asked in the following wording: "One always/ usually pays attention to the following fair trade seals when grocery shopping: fair trade seal, which identifies products during the production of which certain social and ecological criteria were met."
Figures for previous years are based on earlier source information.

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