Percentage change in sales value of meat alternatives in Italy 2019

Published by Nils-Gerrit Wunsch, Nov 24, 2020

In Italy, the consumption of meat-based products experienced a negative trend in the past year, a survey revealed. For instance, the purchase of vegetarian sausages decreased by 40.5 percent, while both tofu and seitan shopping shrank by more than eight percent during 2019.

Percentage change in sales value of meat alternatives in Italy in 2019

Characteristic	Percentage change in sales value
Vegetarian sausages	-40.5%
Frozen ready-meals - Animal-protein alternatives	-36.2%
Tofu	-8.8%
Seitan	-8.6%
Ready meals - Vegetarian burgers/croquettes	-7.6%
Vegetarian meatballs	-5.8%

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Release date

January 2020

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Region

Italy

Survey time period

2019

Supplementary notes

Data refer to percentage changes from the previous year during the same period.

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