Veganism in the United Kingdom - statistics & facts

Among consumers in the United Kingdom, there is a growing interest in reducing meat consumption. From dedicated meat eaters to those that view themselves as flexitarians to vegetarians and vegans, the habit to eat less meat is spreading. These dietary choices are so popular that only 62 percent of consumers in the UK describe their diet as "eat everything", while all other consumers have reduced their meat consumption in one form or another. Over four percent identified themselves as vegan. Those following a vegan diet do not consume any animal-derived food products or ingredients. The idea of eating no meat is much more widespread among younger consumers than among the older generations. Meat-free food consumption will thus become ever more important in the British market in years to come. The UK's market for meat substitutes is already worth over 400 million euros, making it the largest such market in Europe.

Veganism in the UK



Rates of veganism among different demographic groups follow a few distinct patterns. As eating no meat is more common among younger consumers, it is not surprising that veganism is also more widespread among the young. Female consumers are more likely to be vegans than their male counterparts. Urban centers in Britain are also more likely to have a higher share of the population following a vegan diet than other regions. Ethical motivations (such as animal welfare and environmental concerns) are the leading reason vegans forego meat and animal-derived products in the UK above any other. Among vegans, perceptions of plant-based meat alternatives are more likely to be positive than not. Close to 45 percent of British vegans consider them to be a more ethical choice than meat and over a third view them as environmentally friendly.

Perceptions of vegans



In some circles vegans get a bad reputation; over a quarter of British adults consider vegans to be overly aggressive in pushing their views. However, the share of those who view vegans as broadly positive is significantly higher than those who view them in a negative light. The most common words associated with veganism in the UK are "environmental" and "ethical". Considering these perceptions and the generational shift, the number of vegans seems likely to see more growth.

Interesting statistics

In the following 3 chapters, you will quickly find the {amountStatistics} most important statistics relating to "Veganism in the United Kingdom".

Veganism in the United Kingdom

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Important key figures

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Veganism in the UK

Public perception of Veganism

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