Vegan and vegetarian products are not exclusively for those who follow these diets. For instance, meat substitutes are targeting meat consumers with products that imitate the original taste and texture of meat products. The United States is one of the most developed markets for vegan and vegetarian meat substitutes. While the global per-capita consumption is only just beginning to take off, the U.S. consumption of meat substitutes is far ahead of the global average. On the vegan food products market, meat substitutes, despite the attention given to them in the press, are only the second biggest item. The U.S. market for milk substitutes is over 1.6 billion U.S. dollars larger than the one for meat substitutes.
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In the following 5 chapters, you will quickly find the 32 most important statistics relating to "Veganism and vegetarianism in the U.S.".