According to a survey conducted by Rakuten Insight, about 16.2 percent of respondents that do not own a smart speaker stated that they were intending to buy one within the next six months. The same survey found that around 25.1 percent of total respondents in South Korea owned a smart speaker.
Purchase intention of smart speakers within the next six months in South Korea as of December 2019
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Share of respondents
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Rakuten Insight. (February 12, 2020). Purchase intention of smart speakers within the next six months in South Korea as of December 2019 [Graph]. In Statista. Retrieved July 27, 2024, from https://www.statista.com/statistics/1098442/south-korea-smart-speaker-purchase-intention/
Rakuten Insight. "Purchase intention of smart speakers within the next six months in South Korea as of December 2019." Chart. February 12, 2020. Statista. Accessed July 27, 2024. https://www.statista.com/statistics/1098442/south-korea-smart-speaker-purchase-intention/
Rakuten Insight. (2020). Purchase intention of smart speakers within the next six months in South Korea as of December 2019. Statista. Statista Inc.. Accessed: July 27, 2024. https://www.statista.com/statistics/1098442/south-korea-smart-speaker-purchase-intention/
Rakuten Insight. "Purchase Intention of Smart Speakers within The next Six Months in South Korea as of December 2019." Statista, Statista Inc., 12 Feb 2020, https://www.statista.com/statistics/1098442/south-korea-smart-speaker-purchase-intention/
Rakuten Insight, Purchase intention of smart speakers within the next six months in South Korea as of December 2019 Statista, https://www.statista.com/statistics/1098442/south-korea-smart-speaker-purchase-intention/ (last visited July 27, 2024)
Purchase intention of smart speakers within the next six months in South Korea as of December 2019 [Graph], Rakuten Insight, February 12, 2020. [Online]. Available: https://www.statista.com/statistics/1098442/south-korea-smart-speaker-purchase-intention/