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Baby product shopping frequency among young mothers in China 2019

According to a survey conducted in China in late 2019 among mothers in their 20s, over 38 percent of respondents said that they bought childcare products approximately one to three times a month. Meanwhile, almost 19 percent admitted shopping for baby products more than three times a week.

Frequency of purchasing childcare products among mothers in their 20s in China as of November 2019

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Source

Release date

December 2019

Region

China

Survey time period

November 2019

Number of respondents

1,000 respondents

Age group

20-29 years

Special properties

among mothers born in 1990s

Method of interview

Online survey

Supplementary notes

The survey respondents had a higher education and income level than mothers of this age group nationwide on average.

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Statistics on "Maternity and childcare product industry in China"

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