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Most wanted beauty products features among women in the U.S. 2019

Published by M. Ridder, Nov 25, 2020
A survey on the most important beauty product factors among female consumers in the United States in 2019, showed that 77 percent of respondents considered clean beauty or make up to be an important feature. That the makeup was universally wearable was an important feature for sixty percent of respondents.

What women want in beauty products in the United States as of 2019

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Release date

January 2020

Region

United States

Survey time period

2019

Number of respondents

2,000 respondents

Age group

18 years and older

Method of interview

Online survey

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