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Reasons to continue purchasing online among consumers Indonesia 2020

Published by Hanadian Nurhayati-Wolff, Feb 15, 2022
According to a survey conducted by Rakuten Insight in Indonesia, 27 percent of the respondents stated that they would continue buying online because it was more convenient than going to a physical store as of May 2020. At the same time, the surveyed respondents stated they had an overall positive experience with using e-commerce sites.

Main reasons to continue purchasing online among consumers during COVID-19 pandemic in Indonesia as of May 2020

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Source

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In cooperation with
Rakuten Insight
Release date

June 2020

Region

Indonesia

Survey time period

May 7 to 30, 2020

Number of respondents

3,854 respondents

Age group

16 years and older

Special properties

among surveyed respondents who would continue buying products online after businesses are open and social distancing measures are lifted

Method of interview

Online survey

Supplementary notes

Original survey question: why would you continue with purchasing items online/on e-commerce sites?

The survey was conducted among
1,854 female respondents
2,000 male respondents

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Statistics on " Consumer shopping behavior in Indonesia "

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Statistics on Consumer shopping behavior in Indonesia

Overview

4

Purchase channels

5

Payment methods

4

Online shopping

4

Consumer loyalty

4

Ethical consumption

7

COVID-19 impact

5

Further related statistics

18

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Consumer shopping behavior in IndonesiaFood shopping behavior in the U.S.U.S. Gen X: grocery shopping behaviorFood shopping behavior in CanadaShopping behavior in the Netherlands
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