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Children's behavior in materialistic competition in China 2020

A survey conducted in China in May 2020 about children's basic financial awareness revealed that on average 28 percent of the responding children would express praise when they saw that a friend got an item which is very popular among them. While even 29 percent of children from public schools would express praise, only 16 percent of children from private schools would do the same.

Children's behavior when one of their friends got a popular item in China as of May 2020

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In cooperation with
DATA100 Insight
Release date

June 2020



Survey time period

May 22 to 29, 2020

Number of respondents

311 respondents

Age group

6-12 years

Method of interview

Online survey

Supplementary notes

Survey question:
Imagine you saw that a friend got something which is very popular among your friends, what would you do?

The children answered the survey in the presence of their parents.

Of the 311 children taking part in the survey, 266 were going to a public school and 45 to a private school.

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Statistics on "XPO Logistics Inc."

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