UK: impulse purchase behavior 2020 | Statista

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In the United Kingdom (UK), consumers in the older age groups tend to buy less promotional items on an impulse that eventually go to waste, according to the results of a recent study. Out of more than 10 thousand people polled for this study, more than one-third of those in the 25-34 age group said they often bought promotional items which ended up going to waste.

How strongly do you agree or disagree with the following statements? "I often buy promotional items on impulse which end up going to waste"

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In cooperation with

dunnhumby Beyond

Release date

July 2020

More information

Region

United Kingdom

Survey time period

January 2020 to June 2020

Number of respondents

10,874 respondents

Age group

18 years and older

Method of interview

Online survey

Citation formats

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