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COVID-19: Change in trust regarding the handling of personal data in the UK 2020

Published by Ani Petrosyan, Sep 26, 2022
According to a survey conducted online in the United Kingdom (UK) in June and July 2020, a majority (74 percent) of adults claimed that the COVID-19 lockdown had not changed their level of trust in the way companies handled their personal information. 18 percent however said that their trust in how organizations managed this data had since decreased.

Change in consumer trust since the COVID-19 lockdown regarding the storing and sharing personal information by companies in the United Kingdom (UK), in 2020

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Release date

August 2020

Region

United Kingdom

Survey time period

25th June to 6th July 2020

Number of respondents

2,150 respondents

Age group

18 years and older

Method of interview

Online survey

Supplementary notes

The survey question was phrased by the source as follows: "Since the COVID-19 lockdown has been in place (March 2020), has your level of trust and confidence in companies and organisations storing and using your personal information increased, decreased or stayed the same?"

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Statistics on " Online privacy in the United Kingdom (UK) "

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Statistics on Online privacy in the United Kingdom (UK)

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7

Consumer data and marketing

8

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