eSports purchase decisions in Finland 2020, by product

Most common reasons for purchasing eSports products among eSports fans in Finland as of June 2020, by product

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Release date

September 2020



Survey time period

May-June 2020

Number of respondents

10,175 respondents

Age group

18-45 years

Method of interview

Computer-assisted web interviews (CAWI)

Supplementary notes

The source adds the following information:

eSports Physical Merchandise: Includes apparel and/or accessories related to eSports teams, tournaments and leagues.

eSports Digital Merchandise: Includes skins, stickers, banners and other digital goods that often exist within games.

Premium Content Passes: All paywalled OTT (Over The Top) viewing content related to eSports.

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