In 2022, the white goods company Haier had a market share of 40 percent in the Chinese refrigerator market. The brand became popular by selling affordable household appliances on the domestic market. However, in recent years, the company has begun to shift away from the budget segment and moved towards smart home products.
Online and offline market share of leading refrigerator brands in China in 2022
Profit from the additional features of your individual account
Currently, you are using a shared account. To use individual functions (e.g., mark statistics as favourites, set
statistic alerts) please log in with your personal account.
If you are an admin, please authenticate by logging in again.
Learn more about how Statista can support your business.
Eastmoney.com. (August 14, 2023). Online and offline market share of leading refrigerator brands in China in 2022 [Graph]. In Statista. Retrieved December 04, 2024, from https://www.statista.com/statistics/1305162/china-refrigerator-market-share-by-brand/
Eastmoney.com. "Online and offline market share of leading refrigerator brands in China in 2022." Chart. August 14, 2023. Statista. Accessed December 04, 2024. https://www.statista.com/statistics/1305162/china-refrigerator-market-share-by-brand/
Eastmoney.com. (2023). Online and offline market share of leading refrigerator brands in China in 2022. Statista. Statista Inc.. Accessed: December 04, 2024. https://www.statista.com/statistics/1305162/china-refrigerator-market-share-by-brand/
Eastmoney.com. "Online and Offline Market Share of Leading Refrigerator Brands in China in 2022." Statista, Statista Inc., 14 Aug 2023, https://www.statista.com/statistics/1305162/china-refrigerator-market-share-by-brand/
Eastmoney.com, Online and offline market share of leading refrigerator brands in China in 2022 Statista, https://www.statista.com/statistics/1305162/china-refrigerator-market-share-by-brand/ (last visited December 04, 2024)
Online and offline market share of leading refrigerator brands in China in 2022 [Graph], Eastmoney.com, August 14, 2023. [Online]. Available: https://www.statista.com/statistics/1305162/china-refrigerator-market-share-by-brand/