Willingness to pay more for environmentally-friendly products in Hong Kong 2022

Published by
Yihan Ma,
Jul 20, 2022
According to a survey conducted by Rakuten Insight, approximately 61 percent of the respondents in Hong Kong stated that they were willing to pay more for sustainable and environmentally friendly products. Only 39 percent of respondents said they did not want to pay more for more sustainable products.

Willingness to pay more for sustainably made or environmentally friendly products among Hong Kong consumers as of February 2022

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Release date

June 2022

Region

Hong Kong

Survey time period

February 10 to 28, 2022

Number of respondents

3,910 respondents

Age group

16 years and older

Method of interview

Online survey

Supplementary notes

Original survey question: Would you be willing to pay more for products that are sustainably-produced/packaged and environmentally-friendly?

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