In the Netherlands, over 50 percent of surveyed Dutch consumers shopped for fashion online in 2021. On average, roughly 60 percent of women reported buying clothing and shoes on the internet. In comparison, less than half of the surveyed Dutch men reported purchasing apparel online.
Share of consumers buying clothing and shoes online in the Netherlands in 2021, by gender
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Statistics on Online fashion in the Netherlands
Fashion market
8
- Premium Statistic Online fashion retail revenue worldwide 2022, by country
- Premium Statistic Forecast of the e-commerce fashion market revenue in Netherlands 2017-2025
- Premium Statistic Forecast of the e-commerce fashion market revenue growth in Netherlands 2018-2025
- Premium Statistic E-commerce as share of total apparel sales in the Netherlands 2018-2025
- Premium Statistic Netherlands: textile & clothing online company revenue share 2021, by platform
- Premium Statistic Monthly clothes expenditure index in the Netherlands 2020-2022
- Premium Statistic Per capita consumer spending on clothing and footwear in the Netherlands 2013-2028
- Premium Statistic Netherlands: textile & clothing online company revenue share 2021, by market
Consumers
8
- Premium Statistic Dutch consumers purchasing fashion online in the Netherlands 2021, by gender
- Premium Statistic Share of shoppers buying fashion online in the Netherlands 2021, by frequency
- Premium Statistic Share of fashion online shoppers in Netherlands 2021, by occupation
- Basic Statistic Share of fashion online shoppers in Netherlands 2021, by education
- Premium Statistic Share of shoppers buying fashion online in the Netherlands 2021, by region
- Premium Statistic Share of shoppers buying fashion online in the Netherlands 2021, by generation
- Premium Statistic Shift in intention to buy apparel online in the Netherlands 2021, by age group
- Premium Statistic Interest in apparel shops offering click-and-collect in the Netherlands 2021, by age
Leading online fashion stores
6
- Premium Statistic Number of online clothing retailers in the Netherlands 2018-2022
- Basic Statistic Fashion: top 5 online stores in the Netherlands in 2021, by net sales
- Basic Statistic zalando.nl: E-Commerce net sales from 2019 to 2022
- Basic Statistic wehkamp.nl: E-Commerce net sales from 2019 to 2022
- Basic Statistic debijenkorf.nl: E-Commerce net sales from 2019 to 2022
- Basic Statistic hema.nl: E-Commerce net sales from 2019 to 2022
Website traffic
5
- Premium Statistic Leading fashion and apparel websites in the Netherlands 2022, based on visit share
- Premium Statistic Leading online marketplaces in the Netherlands 2022, based on visit share
- Premium Statistic Pages viewed per visit to fashion sites in the Netherlands 2022
- Premium Statistic Online fashion stores' bounce rate in the Netherlands 2022
- Premium Statistic Online fashion stores' average visit duration in the Netherlands 2022
Mobile apps
6
- Premium Statistic Most downloaded fashion & beauty shopping apps in the Netherlands 2021
- Premium Statistic Leading fashion apps in the Netherlands 2021-2022, by downloads
- Premium Statistic Vinted: number of monthly app downloads in the Netherlands 2020-2022
- Premium Statistic Shein: number of monthly app downloads in the Netherlands 2020-2022
- Premium Statistic Zalando: number of monthly app downloads in the Netherlands 2020-2022
- Premium Statistic About You: number of monthly app downloads in the Netherlands 2020-2022
Further related statistics
21
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- Reasons for cancelling online shopping memberships South Korea 2022, by age
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- Funnel analysis of online shopping membership brands South Korea 2022
- Satisfaction level with online shopping memberships South Korea 2022
- Paid membership usage rate for online shopping South Korea 2022
- Most used online shopping mall during the last month South Korea 2022
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- Popular payment methods for online shopping in the last three months Vietnam 2022
- Popular payment methods for online shopping in the last three months Philippines 2022
- Change in online shopping behavior compared to last year Thailand 2022
- Supply chain issues affect consumers' online shopping June 2022, by country
- Popular payment methods for online shopping in the last three months Indonesia 2022
- Online shopping channels in the last three months Thailand 2022
- Leading devices for online shopping in the past three months Thailand 2022
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Klarna. (September 2, 2022). Share of consumers buying clothing and shoes online in the Netherlands in 2021, by gender [Graph]. In Statista. Retrieved March 23, 2023, from https://www.statista.com/statistics/1330499/netherlands-online-fashion-shoppers-by-gender/
Klarna. "Share of consumers buying clothing and shoes online in the Netherlands in 2021, by gender." Chart. September 2, 2022. Statista. Accessed March 23, 2023. https://www.statista.com/statistics/1330499/netherlands-online-fashion-shoppers-by-gender/
Klarna. (2022). Share of consumers buying clothing and shoes online in the Netherlands in 2021, by gender. Statista. Statista Inc.. Accessed: March 23, 2023. https://www.statista.com/statistics/1330499/netherlands-online-fashion-shoppers-by-gender/
Klarna. "Share of Consumers Buying Clothing and Shoes Online in The Netherlands in 2021, by Gender." Statista, Statista Inc., 2 Sep 2022, https://www.statista.com/statistics/1330499/netherlands-online-fashion-shoppers-by-gender/
Klarna, Share of consumers buying clothing and shoes online in the Netherlands in 2021, by gender Statista, https://www.statista.com/statistics/1330499/netherlands-online-fashion-shoppers-by-gender/ (last visited March 23, 2023)
Share of consumers buying clothing and shoes online in the Netherlands in 2021, by gender [Graph], Klarna, September 2, 2022. [Online]. Available: https://www.statista.com/statistics/1330499/netherlands-online-fashion-shoppers-by-gender/