The expenditure on radio advertising of the telecommunications category in Thailand increased by 0.05 million U.S. dollars (+2.87 percent) in 2021. This was the first time during the observed period that the advertising spending has increased in Thailand. Nevertheless, the last two years recorded a significant lower advertising spending than the preceding years. For more insights about advertising in Thailand: In 2021, in comparison to the ad expenditure of the telecommunications category on radio, the ad expenditure of the telecommunications category on newspapers was higher and on digital static display it was considerably higher.
Telecommunications advertising spending on radio in Thailand from 2019 to 2021
(in million U.S. dollars)
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Spending in million U.S. dollars
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Nielsen. (December 16, 2022). Telecommunications advertising spending on radio in Thailand from 2019 to 2021 (in million U.S. dollars) [Graph]. In Statista. Retrieved September 11, 2024, from https://www.statista.com/statistics/1355675/telecommunications-ad-spend-radio-thailand/
Nielsen. "Telecommunications advertising spending on radio in Thailand from 2019 to 2021 (in million U.S. dollars)." Chart. December 16, 2022. Statista. Accessed September 11, 2024. https://www.statista.com/statistics/1355675/telecommunications-ad-spend-radio-thailand/
Nielsen. (2022). Telecommunications advertising spending on radio in Thailand from 2019 to 2021 (in million U.S. dollars). Statista. Statista Inc.. Accessed: September 11, 2024. https://www.statista.com/statistics/1355675/telecommunications-ad-spend-radio-thailand/
Nielsen. "Telecommunications Advertising Spending on Radio in Thailand from 2019 to 2021 (in Million U.S. Dollars)." Statista, Statista Inc., 16 Dec 2022, https://www.statista.com/statistics/1355675/telecommunications-ad-spend-radio-thailand/
Nielsen, Telecommunications advertising spending on radio in Thailand from 2019 to 2021 (in million U.S. dollars) Statista, https://www.statista.com/statistics/1355675/telecommunications-ad-spend-radio-thailand/ (last visited September 11, 2024)
Telecommunications advertising spending on radio in Thailand from 2019 to 2021 (in million U.S. dollars) [Graph], Nielsen, December 16, 2022. [Online]. Available: https://www.statista.com/statistics/1355675/telecommunications-ad-spend-radio-thailand/
