Respondents from three countries listed BNPL's ease of use as the main reason for the payment method's overall popularity in 2022. Another major draw for consumers from the United States, the United Kingdom, and Australia was the overall flexibility that buy now, pay later provided. The United States and Australia are two of the most researched countries in the world when it comes to buy now, pay later. The first due to its general interest in the (financial) topic, the latter because it was one of the early adopters. The market share of BNPL in domestic e-commerce payments was higher in Europe than in either of these countries.
Main reasons for respondents why buy now, pay later was a popular payment option for them in the United States, United Kingdom (UK) and Australia in 2022
Consumers; For this question, the source did not separate between the three countries of origin
Supplementary notes
The source does not provide information on the original wording used during the survey. Thus, the wording chosen for this statistic may differ slightly from the one in the survey.
The source does not provide information regarding multiple answering options.
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Marqeta Inc.. (November 30, 2022). Main reasons for respondents why buy now, pay later was a popular payment option for them in the United States, United Kingdom (UK) and Australia in 2022 [Graph]. In Statista. Retrieved December 13, 2024, from https://www.statista.com/statistics/1364748/bnpl-consumer-motivation/
Marqeta Inc.. "Main reasons for respondents why buy now, pay later was a popular payment option for them in the United States, United Kingdom (UK) and Australia in 2022." Chart. November 30, 2022. Statista. Accessed December 13, 2024. https://www.statista.com/statistics/1364748/bnpl-consumer-motivation/
Marqeta Inc.. (2022). Main reasons for respondents why buy now, pay later was a popular payment option for them in the United States, United Kingdom (UK) and Australia in 2022. Statista. Statista Inc.. Accessed: December 13, 2024. https://www.statista.com/statistics/1364748/bnpl-consumer-motivation/
Marqeta Inc.. "Main Reasons for Respondents Why Buy Now, Pay Later Was a Popular Payment Option for Them in The United States, United Kingdom (Uk) and Australia in 2022." Statista, Statista Inc., 30 Nov 2022, https://www.statista.com/statistics/1364748/bnpl-consumer-motivation/
Marqeta Inc., Main reasons for respondents why buy now, pay later was a popular payment option for them in the United States, United Kingdom (UK) and Australia in 2022 Statista, https://www.statista.com/statistics/1364748/bnpl-consumer-motivation/ (last visited December 13, 2024)
Main reasons for respondents why buy now, pay later was a popular payment option for them in the United States, United Kingdom (UK) and Australia in 2022 [Graph], Marqeta Inc., November 30, 2022. [Online]. Available: https://www.statista.com/statistics/1364748/bnpl-consumer-motivation/