Distribution of online and offline retail volume in Germany 2022, by industry

Published by
Kasia Davies,
Aug 16, 2023
In 2022, the German electronics industry had a 22 percent online retail volume compared to only five percent offline. This suggests that consumers preferred to purchase electronics online. When it came to buying DIY items, however, more people preferred buying products offline.

Distribution of industries in online and offline retail volume in Germany in 2022

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Release date

May 2023

Region

Germany

Survey time period

2022

Supplementary notes

Information on the exact structure of the branches can be found in the Online-Monitor 2022, page 58.

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Statistics on " E-commerce in Germany "

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Overview

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Revenues by product category

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Online customers and payment methods

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