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Forecast of revenue development in e-commerce in Germany from 2016 to 2022, by segment (in million euros)

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Revenues in e-commerce in Germany 2016-2022, by segment This statistic shows the revenues in the e-commerce sector in Germany in 2016 and 2017, with a forecast for 2018 to 2022, broken down by segment. The electronics & media segment is forecast to generate a revenue of roughly 24.2 billion euros in 2022. By comparison, the furniture & household segment is forecast to generate a revenue worth 14 billion euros that same year.
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FashionElectronics & mediaGroceries & drugstoresFurniture & householdToys, hobby & DIY
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FashionElectronics & mediaGroceries & drugstoresFurniture & householdToys, hobby & DIY
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Description Source More information
This statistic shows the revenues in the e-commerce sector in Germany in 2016 and 2017, with a forecast for 2018 to 2022, broken down by segment. The electronics & media segment is forecast to generate a revenue of roughly 24.2 billion euros in 2022. By comparison, the furniture & household segment is forecast to generate a revenue worth 14 billion euros that same year.
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Release date
November 2018
Region
Germany
Survey time period
October 2018
Supplementary notes
* Forecast.

The e-commerce market includes sale of physical goods via a digital sales channel to private consumers (B2C). The study includes data on purchases via desktop computer (incl. notebooks; laptops) and mobile devices (i.e. smartphones; tablets). Not included are digitally distributed service providers (see: e-services), digitally sold good in B2B markets as well as the digital acquisition and resale of used, repaired or damaged goods (re-commerce; C2C).
The e-commerce market is divided into the following segments: fashion; electronics & media; groceries & drugstores; furniture & household; toys, hobby & DIY.

For information on methodology, click here.

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