According to the study from October 2022, advertisements aired on TV were the most likely to be perceived by the respondents in Czechia. This chance amounted to 94 percent. This figure was 89 percent when watching BVOD, and it was 58 and 20 percent with YouTube and Facebook, respectively.
Screen advertising perception chances in Czechia as of October 2022
Characteristic
Share of respodents
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Mediaguru. (November 24, 2022). Screen advertising perception chances in Czechia as of October 2022 [Graph]. In Statista. Retrieved July 27, 2024, from https://www.statista.com/statistics/1381291/czechia-screen-advertising-perception-chances/
Mediaguru. "Screen advertising perception chances in Czechia as of October 2022." Chart. November 24, 2022. Statista. Accessed July 27, 2024. https://www.statista.com/statistics/1381291/czechia-screen-advertising-perception-chances/
Mediaguru. (2022). Screen advertising perception chances in Czechia as of October 2022. Statista. Statista Inc.. Accessed: July 27, 2024. https://www.statista.com/statistics/1381291/czechia-screen-advertising-perception-chances/
Mediaguru. "Screen Advertising Perception Chances in Czechia as of October 2022." Statista, Statista Inc., 24 Nov 2022, https://www.statista.com/statistics/1381291/czechia-screen-advertising-perception-chances/
Mediaguru, Screen advertising perception chances in Czechia as of October 2022 Statista, https://www.statista.com/statistics/1381291/czechia-screen-advertising-perception-chances/ (last visited July 27, 2024)
Screen advertising perception chances in Czechia as of October 2022 [Graph], Mediaguru, November 24, 2022. [Online]. Available: https://www.statista.com/statistics/1381291/czechia-screen-advertising-perception-chances/