Change in time spent on reading among Vietnamese consumers 2023

Change in time spent on reading among consumers in Vietnam as of March 2023

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Release date

March 2023

Region

Vietnam

Survey time period

March 2023

Number of respondents

6,479 respondents across 12 key markets including Vietnam

Age group

16 years and older

Method of interview

Panel survey

Supplementary notes

Original question: "Has the time you have spent reading increased or decreased?"

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