Most popular subjects of fandom activities in Japan 2023

Published by Statista Research Department, Jan 9, 2024

According to a survey conducted in January 2023, fandom in Japan was mostly directed at actual persons. Around 78 percent of respondents who engaged in fandom activities (oshikatsu) supported real persons ranging from idols and actors and actresses to historical figures. At the same time, one-quarter engaged in fandom activities related to things and objects such as railways. Oshikatsu, a combination of the words oshi (a favorite member of a band, sports team, etc.) and katsu (activity), describes activities aimed at supporting a favorite personality, character, or object.

Most popular subjects of fan activities (oshikatsu) in Japan as of January 2023

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Release date

March 2023

Region

Japan

Survey time period

January 17 to 19, 2023

Number of respondents

2,355 respondents

Age group

20-79 years

Special properties

among respondents who engage in fandom activites

Method of interview

Online survey

Supplementary notes

Respondents were asked about who/what they currently support.

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