Breakdown of planned shopping spending on Singles' Day in China 2023

Distribution of shopping spending estimated by Chinese consumers on Singles' Day in 2023, by amount

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Source

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Release date

October 2023

Region

China

Survey time period

2023

Number of respondents

2,150 respondents

Supplementary notes

Original survey question: how much do you estimate to spend this year during the Double 11 period in total for all platforms?

One yuan equals to approximately 0.14 U.S. dollars and 0.13 euros (as of November 2023).

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