Share of global shoppers purchasing D2C food and beverage online 2023

Share of online shoppers purchasing food and beverage directly from a brand's website worldwide in 2023

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Source

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Release date

June 2023

Region

Worldwide

Survey time period

June 2023

Number of respondents

8,244 respondents

Age group

18 years and older

Special properties

respondents who shopped online at least once in the previous year

Supplementary notes

This question was phrased by the source as follows: "Which, if any, of the following product categories have you purchased or would consider purchasing directly from the brand’s website?"

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