Share of mobile game advertisers India 2023, by genre

Published by
Tanushree Basuroy,
Apr 16, 2024

Casual games were the leading genre of mobile gaming advertisements in India, accounting for over 32 percent of mobile game advertisers in 2023. Contrariwise, the adventure genre held the smallest share of advertisers. Most mobile game ads in the country were published on Android devices that year.

Distribution of mobile game advertisers in India in 2023, by genre

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Release date

January 2024

Region

India

Survey time period

January to October. 2023

Supplementary notes

Creatives refer to the visual and textual elements of advertisements.

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Statistics on " Mobile gaming in India "

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Other statistics that may interest you Mobile gaming in India

Global market

6

Mobile gaming ecosystem

5

Leading segments

6

Market leaders

6

User preferences

3

Advertising

4

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Topics

Mobile gaming in IndiaMobile app usage in India Mobile gaming market leadersMobile gaming market worldwideGaming market in Asia
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